Raws li cov kev txwv tau txo qis thiab kev lag luam tau qhib, cov khw muag khoom yuav tsum tau hloov sai sai rau COVID-19 ntiaj teb, hais tias S& P Global, uas pom txog qhov deb thiab ncav cuag cov teeb meem lag luam ntawm cov khw muag khoom feem ntau uas yuav loj dua kev muag khoom , kev sib raug zoo nrog cov neeg siv khoom thiab cov kev hloov pauv rau cov khoom lag luam, cov khoom siv txuas, khw muag khoom thiab khw teeb tsa.
Cov txiaj ntsig zoo yuav ua raws ntau npaum li cas nyob ntawm seb cov tuam txhab no hloov kho, hloov pauv, thiab hloov kho lawv tus kheej nyob rau hauv ib puag ncig hloov pauv vim yog tus kabmob kis tau zoo, uas tau tawg ua lag luam muag mus rau qhov tseem ceeb thiab kev txiav txim siab, lub tuam txhab tau tshaj tawm.
Qhov kev sib tw loj tshaj plaws yuav tau nqis peev thiab nqis peev nyiaj rau kev hloov pauv no thaum hais txog tsis yog nrog kev sib kis, tab sis kev cuam tshuam digital nrawm dua feem ntau ntawm cov haujlwm tau nyiaj dhau xyoo tsis ntev los no.
Hauv ntau lub teb chaws, dab tsi tsoomfwv suav tias yog qhov tseem ceeb tsis tas ua rau cov neeg siv khoom' views ntawm qhov teeb meem. Muaj ntau lub khw muag khoom yuav tsum tau kaw tsawg kawg ntawm qee lub khw muag khoom lossis txwv lawv cov khoom ua kom tsom mus rau cov tub ntxhais thiab cov khoom tseem ceeb.
Yog tias qhov kev kis loj zuj zus ntxiv, lub ntiaj teb tuaj yeem pom qee lub khw muag khoom tsis yog khoom noj khoom haus txhawm rau txhawm rau sib txawv hauv qee theem ntawm kev lag luam muag khoom lag luam kom tiv thaiv lawv cov kev twv ntawm ntau qhov kev sib tw: kom nyob twj ywm qhib thaum lub sijhawm tom ntej kaw, kev muaj txiaj ntsig los ntawm kev poob qis hauv cov khw muag khoom, cuam tshuam. qhov kev poob qis hauv kev thov rau cov khoom lag luam uas txiav tawm thiab tseem txuas nrog lawv cov neeg siv khoom, lub koom haum ntaus nqi tau hais.
Raws li cov kev txwv tau tshem tawm tsuas yog maj mam, S& P Ntiaj teb xav tias qee qhov kev txiav txim muag muag yuav siv sijhawm ntev dua hauv kev lag luam nce siab, yog tias cov neeg siv khoom pom tias lawv tsis tshua tsim nyog.
Yog tias qhov kev txwv no tsis yog ib qho tseem ceeb los yog rov ua dua vim muaj qhov tshwm sim tom qab, cov neeg siv khoom ntawm cov khoom siv thiab cov kev pabcuam yuav poob siab rau ntev dua, tshwj xeeb tshaj yog rov qab los ntawm kev lag luam uas poob qis thiab theem ua haujlwm tsis muaj zog.
Kev lag luam poob qis yuav ua rau poob ntawm cov nyiaj tau los ntawm cov khoom siv pov tseg thiab ntxiv kev nrawm rau cov neeg muas zaub los nrhiav qhov muaj txiaj ntsig thiab ua rau cov neeg txo qis, zoo li lawv tau ua nyob rau hauv lub lag luam dhau los.
Lub lag luam E-nce yuav leeb thiab omni-channel yuav dhau los ua qhov tseem ceeb tshaj, lub tuam txhab tau hais tias. Rau ntau lub khw muag khoom tsis yog khoom noj khoom haus, tshwj xeeb tshaj yog cov ris tsho hnav, tshwj xeeb, thiab cov khw muag khoom muag dav dav, kev lag luam e-lag luam tau tawm los ua lub neej nyob thaum lub sijhawm kaw khoom.
Lub sij hawm xa nrog tsawg dua kev thauj khoom thiab qhov chaw xa khoom tau ua rau muaj kev cuam tshuam loj hauv kev loj hlob ntawm kev lag luam e-kev lag luam hauv qee lub tebchaws loj hlob ntawm Asia thiab Latin America, tshwj xeeb tshaj yog nyob sab nraud ntawm cov nroog loj, nws tau hais tias.
Cov neeg muag khoom yuav tau sau lawv cov saw hlau txuas, chaw rau khoom, chaw faib khoom, thiab khw muag khoom rau hauv cov chaw sib koom ua ke kom muaj kev sib dhos 'kev sib deev' (lub cev-digital) kev paub. Tib lub sijhawm, cov khw muag khoom lag luam yuav tsum rov xav txog lawv cov tswv yim sib txawv los saib xyuas kev sib txawv ntawm cov khoom hauv khw muag khoom, muab kev txwv lub cev.
Cov khw muag khoom kuj tseem yuav tsum txo lawv cov nqi, vim tias kev kis thoob ntiaj teb yuav ua rau cov nqi ntau dua thiab nqis peev hauv kev ntxuav, tu cev, thiab kev noj qab haus huv thiab kev nyab xeeb los tiv thaiv cov neeg ua haujlwm thiab cov qhua. Qhov no, txuas nrog lub cev tsis sib xws, yuav hnyav rau qhov muaj txiaj ntsig zoo nyob rau lub sijhawm ze, nws tau hais ntxiv. Txawm li cas los xij, lub tuam txhab cia siab cov nqi no maj mam muab rau hauv kev lag luam' s tus qauv nqi.
